At Aurora Commerce, we are proud to have completed another ecommerce offering with the launch of a brand new integration allowing our clients to directly access new financing partner Zip. As a fast-growing Buy Now, Pay Later player in the global market, Zip already counts fashion retailers Boohoo, Never Fully Dressed and Oh Polly amongst its merchants, which is why we are delighted to have them join the Aurora Commerce club. And we developed a brand new custom-designed integration that plugs directly into the Aurora ecommerce platform for the occasion, giving our users the freedom to choose Zip as their preferred payment gateway without the need for third-party plugins, at no extra cost.
Those who know us know that our platform already integrates seamlessly with several popular payment gateways. So why develop and maintain an additional partner integration? It’s simple. We want to make sure our clients have a choice. The choice to choose which platform works for them, instead of being constrained by what’s compatible with their ecommerce system, or the need to use third-party plugins that add complexity to their tech stack. We also believe in partnering up with the best, and when it comes to financing, Zip is a powerful tool to help retailers boost sales and attract new customers.
Ecommerce retailers know that an easy payment experience boosts conversions and increases repeat purchases. As a financing partner, Zip gives merchants the power to improve their customer experience by giving shoppers full control over their payment options. Buyers can split their orders into instalments and pay for their items over a period of six weeks, with no interest or hidden fees. This is a powerful way to convert purchases that may have otherwise ended up as abandoned carts at the payment stage of your funnel into sales. The approbation process is also seamless and obtained within minutes, with shoppers only requiring to enter a few basic pieces of information.
Whilst it’s clear that Buy Now, Pay Later is an attractive way to improve your customers’ experience, the benefits are not just one-sided. The platform also gives merchants the tools to tap into new audiences who may not have become customers without Zip’s easy financing options.
Two words: reliable and risk free. Zip has proven it can achieve great results for thousands of established brands worldwide and at Aurora, we want the best tools for our clients’ retail businesses. Numbers showcased by the platform speak for themselves and merchants using the payment gateway have seen on average:
As for the risk presented by financing options, it remains squarely on Zip’s shoulders. They handle credit checks and take on the risk linked to fraud or cancelled cards. The platform also offers guidance on how to remain PCI compliant to its user base.
Most big ecommerce platforms offer a marketplace full of third-party plugins or apps that allow merchants to connect their retail shop to their chosen payment gateway. When used, these can increase monthly costs as well as add complexity to your tech stack. At Aurora, we do things differently. Our development team creates unique, custom-designed integrations that speak directly to your chosen software and platforms, from reporting tools to asset management, marketplace optimisation and payment functionality. With no more connectors in between, maintenance, security updates and bug fixing are a thing of the past as all of it is managed in-house by our dev team. And the best part is that any integration developed by us is available to our entire client base, at no additional cost.
We are very excited to be adding another bow to our payment offering arsenal, and Zip is the perfect partner to help us expand our capabilities, and give our users the tools they need to boost sales, reduce abandoned carts and increase repeat purchases, At Aurora Commerce, we want to make our client’s life as simple as possible. With Zip’s seamless integration, easy front-end checkout options, risk-free financing and improved customer experience, we think we’ve managed it.
If you’d like to know more about Aurora Commerce, the platform’s out of the box functionality or our myriad of partner integrations, give us a call. We’d be happy to give you a demo.
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